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Bachelor of Arts (Honours) Mass Communication with Public Relations (Top-up)

100% Assignment-Based Degree

The Bachelor of Arts (Honours) Mass Communication with Public Relations (Top-up) Degree is an innovative media-based programme that allows you to develop specialised knowledge of the concepts, methods, practices and theories that characterise contemporary media, communication and cultural studies. The Degree is 100% assignment-based with no examinations.

You will develop abilities, knowledge and skills that enable you to critically evaluate contemporary mass communication and understand the political, social and technological factors that shape those industries.

A Flexible & Dynamic Thinker

You will be assessed in a wide array of methods including blogs, essays and presentations. The variety of assessment mechanisms will develop your ability to present your ideas in different ways, thereby becoming a flexible and dynamic thinker.

Why You Should Enrol in the Programme

Complete in 8 months2
Direct Honours Degree with Dual Specialisations –
Mass Communication and Public Relations
100% assignment-based Degree with no exams
Industry-relevant curriculum taught by experienced practitioners
Well-paced schedule, suitable for working professionals
Designed for Communications and PR specialists

Programme Duration & Intakes

  • Part-time: 18 months
  • May & November

Industry-Relevant Modules

  • Cinema and Society
  • Current Affairs in Public Relations
  • Promotional Writing
  • Public Relations in Context
  • Media Dissertation

Tuition Fee

The total tuition fee covers university registration, lectures/tutorials/workshops and main assessments such as assignments/tests/examinations/projects (where applicable), programme materials in digital format, Degree (if earned) and transcript.

 

S$15,679.65 (inclusive of 9% GST)

Accreditation & Ranking

Career Opportunities

The curriculum of this Degree is designed to instil key transferable skills that you will draw upon in your future career. These include communication and literacy skills. You may pursue possible careers in

  • Communication Manager
  • Communication Specialist
  • Internal Communications
  • Executive Journalist
  • Marketing Specialist
  • PR Specialist

Salary Guide

Source: sg.indeed.com/career (accurate as of 20 May 2024)

Bachelor of Arts (Honours) Mass Communication with Public Relations (Top-up)

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Success Stories


Rachel Yohannan
Senior Editor, GirlStyle Singapore
Bachelor of Arts (Honours) Mass Communication with Public Relations
Northumbria University Graduate (2019)

I chose Northumbria University as their grading was purely assignment based, meaning only projects and essays to focus on instead of cramming for exams. Their Mass Communication Degree programme was also well-known, and was a great choice for me as I have always wanted to be a writer and enjoy expressing myself through the written word.

The curriculum has taught me many things, such as Public Relations and Advertising, which simulate real-life experiences. Even though I am not in either of these sectors, it is good to know how they operate as it makes working with them much easier. The lecturers also had prior industry experience and shared their insights with us.

Our assignments required some critical thinking but with a flexible schedule, they were manageable without procrastination. I had ample time to work on these assignments and also take on freelance writing work, alongside other hobbies.

I would highly recommend the Northumbria University Mass Communication Degree programme given the unique competitive advantages it provides you. As you will complete it earlier compared to your peers, you can begin accumulating more work experience sooner.

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Oh Jia Wei Alvin, Timothy
Director of Marketing, Engage Co.
Bachelor of Arts (Honours) Mass Communication with Public Relations
Northumbria University First Class Honours Graduate (2019)

The Northumbria University Bachelor Degree in Mass Communications with Public Relations was an easy choice. The programme had a very clear direction and was in-line with my goal to provide more academic depth to my profession in Marketing.

The curriculum was intense but manageable for a full-time working adult like myself as it allows one to take their time to process concepts and theories, before applying them in a creative manner. It provided the flexibility of time to conduct my reading and research, resulting in me developing a stronger argument in my thesis and essays.

With a campus located in the heart of the city and a style of learning that suits mid-career individuals, the Northumbria University Bachelor Degree in Mass Communications with Public Relations is a practical and relevant choice for marketing professionals. I have already recommended this programme to others as it has helped to validate my skill sets.

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Francesca Lauretta Aw
Investigator, Amazon Asia-Pacific Holdings Pte Ltd Bachelor of Arts
(Honours) in Business Management (Top-up)
Northumbria University First Class Honours Graduate (2021)

Attaining a Degree has always been a personal goal of mine and achieving it has proven my capabilities. It has served as a ticket to job interviews and opportunities for career advancement. As my Diploma was in Legal Studies, it meant that I had no business-related background. Knowing that attaining a Bachelor of Arts in Business Management would add value to my portfolio, I chose a University with modules with real-world practicality.

Northumbria University was my choice as it is well-established and recognised worldwide, holds the Dual AACSB Accreditation and offers a Direct Honours Business Degree.

Through this journey, I learnt the important life skill of time management, as I had to manage my full-time job while attending classes at night and on the weekends.

I stand by the belief that the decisions I make today will determine the direction of my life tomorrow. Even though the journey was not smooth sailing, the support given by the University was immense and I am proud to have completed my programme with First Class Honours.

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Oh Jia Wei Alvin, Timothy
Director of Marketing, Engage Co.
Bachelor of Arts (Honours) Mass Communication with Public Relations (Top-up)
Northumbria University 1st Class Honours Graduate (2019)

The Northumbria University Bachelor Degree in Mass Communications with Public Relations was an easy choice. The programme had a very clear direction and was in-line with my goal to provide more academic depth to my profession in Marketing.

The curriculum was intense but manageable for a full-time working adult like myself as it allows one to take their time to process concepts and theories, before applying them in a creative manner. It provided the flexibility of time to conduct my reading and research, resulting in me developing a stronger argument in my thesis and essays.

With a campus located in the heart of the city and a style of learning that suits mid-career individuals, the Northumbria University Bachelor Degree in Mass Communications with Public Relations is a practical and relevant choice for marketing professionals. I have already recommended this programme to others as it has helped to validate my skill sets.

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  1. https://the-awards.co.uk/2023/en/page/archive-2022
  2. Subject to meeting the University’s entry requirements. This is a Level 6 Degree programme that can be completed in 8 months instead of 16 months.

The information on this website is correct as of June 2024. 

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By submitting your personal information above and clicking the "SUBMIT" button below, you have given your consent (a) for a Kaplan representative to contact you on offers, promotions and information for Kaplan programmes or courses; and (b) to Kaplan’s Terms of Use and Privacy Policy.